Progress Prospects into Passionate Advocates:
Unlock Your Offering's Full Market Impact
As a business leader, you've got a game-changing solution. But are your audiences fully grasping the immense impact of your offer?Don't let your competitive edge go to waste.Capitalize on the authority of an expertly crafted white paper to show your value proposition with crystal clarity. Through comprehensive yet digestible fact-based narratives, you'll captivate prospects and nurture them every step of the way:
From awareness to understanding...
From interest to conviction...
From leads to loyal, lifelong advocates...
A strategically promoted white paper establishes you as the key opinion leader in your industry. You'll enlighten audiences, position your brand as the unrivaled solution, and inspire informed decisions that convert into measurable business results.Well-timed and targeted white paper will articulate your value story in a language your audience understands and cares about. Here's your why to reveal your offer's full potential.
Right content for right reason
Navigating White Papers: Maximizing Your Message's Impact
Struggling to Convey Your Product's Value? You're Not Alone...
Confident in your product's excellence, yet finding it challenging to articulate its value to your audience? Many businesses face this hurdle. But fear not, there's a solution...
Make Good on Your Business Strategy with Three White Paper Types
White papers are tools of influence, though not all are created equal. Let me hint some of the strategic benefits of three types designed to elevate your business. Whether showcasing innovation, navigating complexity, or emphasizing high value, there's a white paper that will communicate your message and drive results.
The Pink Elephant
"Expose industry woes. Guide prospects."
For drawing in prospects from the very start of their customer journey. You know that nagging industry problem they can't seem to solve? This whitepaper lays it all out while providing your game-changing solution - guiding them from initial awareness to active interest in what you offer.
a.k.a. The Problem/Solution white paper
The Bang Bang
"Enlighten, engage, counter. Convert prospects."
A light, punchy take on illuminating bullet points around a specific topic. Think of it as an engaging nurture piece for prospects in the evaluation phase. Hungry to learn more? This format makes a subtle yet powerful impression. It can also logically defuse competitor claims in your space.
a.k.a. The Numbered List white paper
The Edge
"Stand out. Close deals. Prosper."
Perfect when your prospect is shortlisting# potential solutions near their final decision. This comprehensive deep-dive highlights your unique offering, cutting through the noise and scrutiny. It's also stellar for major launch & PR campaigns, making sure journalists, analysts and partners spread the word with authority.
a.k.a. The Backgrounder white paper
# if you're shortlisted, this one's a must
The Word is Out
“OZ Sports specializes in remotely sports production using AI technologies. Rafal put together a persuasive Feasibility Study and a winning EIC funding proposal. Rafal excelled in convincingly positioning our company and the market value of OZ Sport's solutions. He produced a well-articulated narrative and managed demanding deadlines associated with the writing process. We want to recommend Rafal to anyone pursuing funding for their AI/ML projects.”
Guðjon Mar Guðjonsson, CEO, OZ Sports
"We hired Rafal to expand the reach of HadePlatform.com's website. He has submitted exceptional content which has attracted thousands of hits and contributed to us gaining a growing network of readers and users. We look forward to his future submissions."
Brittany Pennington, Business Development, HadePay
"Rafal conducted extensive research on our operations, identifying opportunities for client engagement and training enhancements. His persuasive business case for strategic change impressed us. He maintained proactive communication with our team, delivering results promptly and within budget. I highly recommend Rafal for his understanding of our objectives, clear writing, and ability to meet tight deadlines."
Ian E. Carra, High Voltage Assessor Trainer, Essential Energy
Connect your brand to your audience
Before we can maximise your message, tell me what your audience needs and what your brand does to meet those expectations.
Why work with me?
Your new writing partner, Rafal Jacyna
I am based in northwest Victoria, Australia, where Murray and Darling rivers flow as one.I spent the past 6 years as a B2B writer in winning funding for pre-Series A technology companies.My content secured €42M for 8 European companies through close client collaboration, strategic content creation, and pitch refinement.My clients' success rate of 27+% in securing grant & equity funding exceeds the reported industry average of 2.7%.Partners that benefitted from my writing work in sectors like:
AgTech
AI Automated Media
EV Infrastructure
FinTech
Horticulture
MedTech
Sustainable BioChem
Newsletter about automating your business
Biz On Auto (under assembly)
A lot tasks I do from project to project are repetitive. Sometimes I find it impossible to avoid missing details. To help me use my time better, I began a gentle journey to employ AI workflows in what I do.This newsletter will track my progress and give you hints to make your work easier and less demotivating. Simply, we'll be taking steps to have AI automate the repetitive, the mundane, and the never-ending (stuff) of your business.So pop your email and as soon as the first edition is off the press, you'll be in line to know.Thanks for stopping by.
PS: this no-brainer tool makes it a breeze to engage with people on LinkedIn - I use it every single week...and sometimes daily.
Thank you!
PS: in case you wanted to read from the top again to learn something new ... 🆕 😎